|Much recently has been made of trust, or the lack thereof, when it is revealed that someone has blogged or created buzz without disclosing that there was a financial incentive to do so.|
Jeff Jarvis wrote on this today.
Seth Godin had this on December 20, 2004.
There are likely many others. These two happen to be ones I read regularly and whose references were handy.
I have taken Seth's statement and reworked it for my own situation:
I also write at
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